Whether you’re looking for live or virtual events, there are plenty of opportunities to fill your calendar with content marketing events. Last year, in our 2021 State of the Top 25 Content Marketing Events round-up, we brought you the year’s top conferences—and this year is no exception. You’ll also find two bonus on-demand content marketing events to keep those educational fires burning.
Top 25 Content Marketing Events for 2022
Lead Generation World Conference
- When: January 16 – 18, 2022
- Where: San Diego, California
- Host: Lead Generation World
Attendees can expect three full days of lead generation education and networking opportunities at 2022’s Lead Generation World Conference. Examples of tracks include compliance, lead buyer, lead generation, and more. While this event focuses on educating attendees, there’s also room for fun with a golf tournament, a reggae party, and happy hours.
The Virtual Martech Summit
- When: February 22 – 23, 2022
- Where: Virtual
- Host: BEETc Ltd
Confirmed speakers at this year’s Virtual Martech Summit include Triveni Rajagopal, Global Digital Director, Skin Cleansing & Oral Care at Unilever; Adam W. Cowlishaw, Head of Marketing and Connected Commerce at Johnson & Johnson; Pankaj Agarwal, Director, Center of Competency, Services at Dell Technologies, and more. Attendees can expect panel discussions and fireside chats focusing on gamification, digital acceleration, and more.
Social Media Strategies Summit
- When: February 23 – 24, 2022
- Where: Virtual
- Host: Global Strategic Management Institute
Three featured sessions at the Social Media Strategies Summit include Trending on TikTok: Best Practices for Creating Engaging TikTok Content by Intuit, How to Navigate an Organic vs. Paid Digital Strategy by Nationwide, and How to Measure Social Media Success: Finding the KPIs That Matter for Your Brand by Travel Nurse Across America. You’ll hear from speakers from Nickelodeon, Pfizer, and more.
Marketing Analytics Summit 2022
- When: Online – February 28 – March 3, 2022; In-person – June 20 – 23, 2022
- Where: Las Vegas and Online
- Host: Rising Media
The Marketing Analytics Summit 2022 targets digital analysts and marketing professionals interested in mastering marketing data. Examples of workshops include an introduction to artificial intelligence for marketing and data literacy and visualization.
B2B Marketing Exchange
- When: February 28 – March 2, 2022
- Where: The Phoenician, Scottsdale, Arizona
- Host: Demand Gen Report
At 2022’s B2B Marketing Exchange, featured speakers include Marcus Sheridan, author of “They Ask, You Answer,” and Jay Baer, Convince & Convert. This year’s event includes five tracks, including Content2Conversion, Demand Gen Summit, ABM in Action Live, Sales Impact Summit, and Go-To-Market Strategy. With over 80 sessions targeting B2B and over 20 case studies highlighting how B2B companies deploy the latest applications, there’s something for everyone.
Social Media Marketing World 2022
- When: March 14 – 16, 2022
- Where: San Diego, California
- Host: Social Media Examiner
Social media plays an integral role in a company’s content marketing strategy, and the Social Media Marketing World 2022 conference is the place to learn about its continuous change. Examples of this year’s speakers include Social Media Examiner’s founder, Michael Stelzner, leading YouTube strategist Tim Schmoyer, and the Chief Content Officer at MarketingProfs, Ann Handley.
LEADSCON 2022
- When: March 21 – 23, 2022
- Where: The Paris, Las Vegas
- Host: Access Intelligence, LLC
At LEADSCON 2022, performance marketers gather with the lead gen community to discuss navigating the industry’s future. You’ll learn how to convert more quality leads using new strategies and unique insights from executive-level speakers.
ContentTECH Summit
- When: March 22 – 24, 2022
- Where: San Diego, California
- Host: informaconnect
As the content strategy event for enterprise marketers, the ContentTECH Summit features speakers from the Content Marketing Institute, Marketing Insider Group, Mastercard, and more. Tracks include Content Strategy, Future of Content, Content Management and measurement, Audience Development, Core Concepts, and Tech Talks. Attendees have access to breakout sessions, interactive breaks, keynotes, and workshops.
Adobe DITAWORLD 2022
- When: April 2022
- Where: Virtual
- Host: Adobe
Adobe DITAWORLD 2022 is a one-day free virtual event for marketing and technical communications professionals. It features the world’s leading content management, content strategy, DITA, marketing, and technical communication experts. They will discuss Adobe’s DITA CCMS (XML Documentation for Adobe Experience Manager), Adobe FrameMaker, Adobe RoboHelp, and DITA.
MarketingProfs B2B Forum Online April 2022
- When: April 6 – 7, 2022
- Where: Virtual
- Host: MarketingProfs
To create a fun learning experience, MarketingProfs B2B Forum Online April 2022 gives virtual attendees opportunities to network and learn from experts and professionals. This virtual event includes a one-year PRO membership, giving attendees access to MarketingProf’s courses, masterclasses, premium webinars, and more.
B2B Online
- When: April 11 – 12, 2022
- Where: Chicago Marriott Downtown Illinois
- Host: Worldwide Business Research
The B2B Online conference features two days full of events, including keynotes, panel discussions, case studies, and more. The focus topic for day one is Driving Digital Growth and Innovation, and, on day two, it’s Delivering Value Throughout the Lifecycle. Attendees can learn from speakers from Dell, Honeywell, Unilever, Dell Technologies, and more.
MDMC22
- When: April 27 – 28, 2022
- Where: Hybrid event (in-person, live stream, and on-demand)
- Host: A UMSL Business Production
Even though the specifics haven’t been finalized for MDMC22 yet, it’s worth mentioning on this list. With 2021 speakers from TikTok, Fox Communications, Twitter, and more, attendees can expect an impressive lineup for 2022.
2022 ANA Content Marketing Conference
- When: April 27 – 29, 2022
- Where: Orlando, Florida, and Virtual
- Host: ANA
The ANA Content Marketing Conference focuses on best practices, resources, and strategies content marketers need to deepen relationships and drive results. Attendees can attend in person at the Ritz-Carlton in Orlando, Florida, or virtually using the Grip event platform.
C3 2022: A Search and Marketing Conference
- When: May 10 – 11, 2022
- Where: New York City
- Host: Conductor
With past speakers from Conductor, WeWork, Getty Images & iStock Photo, Ticketmaster, Samsung, McAfee, and more, 2022 attendees can expect an impressive lineup at C3 2022. Until we receive access to 2022’s agenda, Conductor has a hub containing a recap of 2021’s conference and resources available.
Confab: Content Strategy Conference
- When: May 9 – 12, 2022
- Where: Minneapolis, Minnesota
- Host: Brain Traffic
The Confab conference is dedicated to bringing content strategies to life. It features authors, experts, and new voices and targets digital content builders, designers, leaders, and managers. Speakers include Candi Williams from Bumble, Andy Welfle from Adobe, Beth Dunn from HubSpot, and more.
DMO Advanced 2022
- When: May 17 – 19, 2022
- Where: Napa Valley, California
- Host: Digital Marketers Organization
The DMO Advanced 2022 event prides itself on delivering advanced SEO/SEM tactics. Connect with other industry professionals and learn from experts about their latest successes and tactics for getting ahead of the competition.
Interact
- When: May 18 – 19, 2022
- Where: Ohio State University
- Host: Upward Brand Interactions
With the first day of Interact being a conference and the second being workshops, attendees can expect two full days of networking and learning experiences. Examples of 2022’s speakers include Ann Handley, Chief Content Officer at MarketingProfs; Will Leach, founder of TriggerPoint; and Jessica Best, VP of Data-Driven Marketing at Barkley.
Garnter Marketing Symposium Xpo
- When: May 23 – 25, 2022
- Where: Aurora, Colorado
- Host: Gartner
The theme for 2022’s Gartner Marketing Symposium Xpo is “the world’s most important gathering of CMOs and marketing executives. While this is an in-person event, you can also find an extensive list of virtual events, including the Gartner Security & Risk Management Summit, Gartner CIO Leadership Forum, Gartner IT Infrastructure, Operations & Cloud Strategies Conference, and more.
Conversion Conference 2022
- When: June 20 – 22, 2022
- Where: Caesars Palace, Las Vegas
- Host: RisingMedia
The Conversion Conference 2022 features two days of actional content focusing on four topics—Attract, Persuade, Serve, and Growth Tech. Attendees receive access to workshops, keynotes, networking receptions, and more. Speakers share success stories about innovating in conversion, case studies featuring breakthrough results, new methods of tracking conversions, and more.
MozCon – Not Your Typical Marketing Conference
- When: July 11 – 13, 2022
- Where: Seattle, Washington
- Host: Moz
At MozCon, you’ll hear presentations from conversion optimization, local search, mobile, search marketing, SEO, and more industry experts. Spend three full days attending sessions, networking with industry professionals, and learning from marketers of all stripes.
MAICON: Marketing Artificial Intelligence Conference
- When: August 3 – 5, 2022
- Where: Cleveland, Ohio
- Host: MAII (Marketing Artificial Intelligence Institute)
If you struggle with understanding AI’s relationship to marketing, MAICON is the place to be. Attendees can expect to hear from industry experts about driving growth, increasing productivity and efficiency, and generating higher ROI.
Content Marketing World Conference and Expo
- When: September 13 – 16, 2022
- Where: Cleveland, Ohio
- Host: Content Marketing Institute
Learn from experts in the content marketing community and network with other industry professionals at 2022’s Content Marketing World Conference and Expo. With over 100 industry forums, sessions, and workshops, there’s a custom experience available for every attendee.
LavaCon 2022: The LavaCon Content Strategy Conference
- When: October 23 – 26, 2022
- Where: New Orleans, Louisiana, and Virtual
- Host: Jack Molisani, LavaCon’s Executive Director
The focus of LavaCon 2022 includes connecting content silos across the enterprise and leveraging content to generate revenue. Last year’s speakers included experts from Amazon Web Services, Google, IBM, Microsoft, Netflix, and PayPal.
Marketing Technology Expo
- When: November 22 – 23, 2022
- Where: ExCel London
- Host: ROAR B2B
The Marketing Technology Expo is a two-day event that includes leading exhibitors, expert speakers, and master classes. With last year’s speakers coming to you from Shutterstock, Getty Images, Microsoft, and more, attendees can expect 2022’s event to be even more impressive. This event gives you opportunities to learn more about the tools, techniques, and technologies needed for digital marketing.
INBOUND
- When: 2022
- Where: TBD
- Host: HubSpot
While we don’t have details about INBOUND 2022 yet, we want to keep this content marketing event on your radar. During last year’s event, attendees accessed the conference virtually to participate in proactive conversations, learn about transformative business trends, connect with leaders, and more. With last year’s tracks covering marketing, sales, customer success, HubSpot Academy, and RevOps, you can expect many similar breakouts, meetups, and spotlight sessions for 2022.
BONUS: On-Demand Content Marketing Events You Shouldn’t Miss!
2022 B2B Content Marketing: The Sleeping Giant Awakes
- One-hour event
- Hosted by Content Marketing Institute
Content Trends in 2022 and Beyond
- 45+ minute event
- Hosted by BrightSpot
Because some of the content marketing events we feature in this round-up still have agendas that are a work in progress, we encourage you to revisit those links routinely or sign up for conference updates. If you know of a content marketing conference or event that we didn’t list here, please let us know on LinkedIn!