How Freelance Writers Act as Critical Problem Solvers in 2025

January 14, 2025

2024 was the year professional content creators battled with the advent of artificial intelligence in the content creation space. Expectations are high for what professional content creators and freelance writers will bring to the table in 2025. Hopes hinge on the critical value writers can uniquely offer despite the generative AI deluge. Demand is for a Renaissance of […]


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Understanding Custom Meta Description Limitations with Google Sites

December 31, 2024

Imagine a world where Google—the iconic pioneer of web search—doesn’t allow users to input meta descriptions on their own products. Well, we’re in one. Not long ago, a member of our nDash team helped their spouse build a small, basic website using Google Sites. It’s a no-code web builder that’s easy to use for both […]


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Shoppable Content: Where Customer Connections Drive Retail Innovation

December 24, 2024

Remember when shopping channels and late-night infomercials were the epitome of instant gratification? You’d be half-paying attention, then—bam!—you’d spot something you just had to have. A quick phone call, a credit card number, and that must-have product was on its way to your home. Fast forward to today—and that same see-it, love-it, buy-it magic has gone […]


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How AI Should (and Shouldn’t) Influence Your Keyword Strategy

December 10, 2024

Content marketing managers are rethinking keyword selection strategies. Particular focus is on how to stand out amidst the heavy saturation of AI-generated content in search results. Does AI Change Which Keywords You Should Target? AI’s impact on search algorithms and user behavior is undeniable. Marketers are now reworking their keyword strategies to navigate this reality. […]


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Consumer Demand for AI Transparency in Content Marketing

December 5, 2024

AI usage transparency in digital marketing has become crucial for building trust with consumers. Consumers now demand consistent ethics and authenticity from a brand. To enhance long-term results, brands need to emphasize this approach over hype-driven tactics. The Pivot Towards Ethical AI Content Practices With the increase in AI-generated content, consumers now have very strong […]


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Vetting Sources: Containing the Spread of Misinformation in AI-Generated Content

December 3, 2024

As content creators or content marketing managers, your role is crucial in eliminating the spread of misinformation in AI-generated content. Your efforts in vetting sources can significantly reduce the risk of inaccuracies or fabricated information. The Rise of AI in Content Creation AI gives brands the capability to create content at an incredibly rapid rate. […]


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Is Twitter Dead in the Eyes of Content Marketing Managers?

November 26, 2024

Twitter/X has undergone significant transformations that have impacted user engagement and advertiser confidence. Since its acquisition, X has faced declining engagement, a significant rebrand, and major shifts in its policies. Concerns over these changes have led to the question of whether the platform still holds relevance in content marketing. Content marketing managers have watched these […]


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Is AI Reshaping SEO? Potential Disruptions in Traditional Practices

November 19, 2024

In recent years, artificial intelligence (AI) has made an undeniable impact across most industries, and SEO (Search Engine Optimization) is no exception. As AI-driven tools evolve, they are reshaping how marketers and content creators approach SEO, moving away from traditional, keyword-focused strategies. With machine learning algorithms, AI is setting new standards for search engine ranking […]


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What Google’s Content Creator Recognition Means for Writers

November 12, 2024

Google’s new push to recognize a specific content creator as an expert brings benefits and challenges. For creators, benefits are authority recognition and SEO boosts. For content creation, in general, establishing author recognition is a safeguard for content quality.  However, challenges stem from the need to perform at a level that can exceed the algorithm’s […]


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Why Wikipedia is a Nightmare for Content Creation

October 22, 2024

Wikipedia’s open-edit model and collaborative nature can lead to an environment of inconsistent, biased, or unreliable information. Below, we explore the risks this presents for content marketers looking to use Wikipedia as a resource for content creation. Open to Anyone: Wikipedia’s Vulnerable Editing and Content Creation System We all know Wikipedia. The free online, community-curated […]


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