Author: nDash Community

Personalizing B2B marketing strategies is a pain point in every industry. 83% of marketers struggle with effective content personalization due to their inability to forecast and adapt to the varying sales journeys controlled only by their customers. The difficulty increases when brands attempt to personalize their campaigns across multiple marketing channels with an expectation of […]

Managing your finances as a freelance writer can be a daunting task — a fact I discovered shortly after launching my career at the start of 2017. Writing, your specialty, brings in income. But how you handle your finances is like laying your freelance foundation. “I hate that we say ‘going freelance’ because what you’re […]

Have you ever copied a page URL to share on social media or via a blog and realized that it’s three lines long and completely unwieldy? If you’ve been there, then you know why shortening a link can be so valuable. But that’s only scratching the surface. That’s where implementing URL shorteners come into play. […]

Public relations (PR) professionals are heroes in their own right. They work from the obscurity of inbox bombardment. And they handle many awkward situations with sometimes hostile clients. They work out hostilities with terminated employees. There is a vacuum they operate from that makes the job sometimes abysmal, even lonely. Community support is everything in […]

Writing is just 20% of the story in content creation. To get the most out of it, your content needs to be discovered by your target audience and drive high-quality traffic to your website. That’s what publishing on platforms such as Quora, Medium, and LinkedIn Pulse can do for you. When you publish on these […]

Unless you’ve been living under a rock, which we really can’t blame you for that, you’ve heard all about content marketing by now. In fact, you’ve probably been inundated with content marketing talk over and over again. In the B2C and B2B space, content marketing is one of the most talked about topics around. Marketers […]

Every piece of content has a voice. When we talk about voice and brand identity, we’re talking about the tone and style of your written, spoken, and visual content. For example, this article is informal, friendly, inviting, and helpful. Articles written on Forbes are generally formal, informative, and engaging. Buffalo Wild Wings is irreverent, while […]

It’s often quite an uphill battle for startups to capture buyers’ attention in the crowded marketplace, drive high-quality traffic to their websites, and convert visitors into buyers. More and more successful brands, including startups and small businesses, are using content creation to generate leads and convert sales. What can you do to get in front […]

HubSpot Diamond Agency Partner sure has a nice ring to it, doesn’t it? Are you a new or aspiring HubSpot agency? Then, you might assume the Diamond tier, the highest agency partner tier offered, is only for large agencies. In fact, there are HubSpot agencies that succeed with very small internal teams. How do they […]

Since you’ll be spending most of your week on content creation, we thought we’d save you a few minutes of research by highlighting some freelance-specific articles for content consumption. Enjoy the following reading list for freelance writers! How Often Do Freelancers Get Paid Late? It Depends If You’re a Woman or Man (Priceonomics) How’s that […]