Author: Michael Brown

Back in my content marketing manager days, I obviously spent most of my time creating content, but I also spent a great deal of time-consuming content research and other tasks. I had Google news alerts set for important keywords. I would visit between 10-15 websites on a daily basis in search of the source material. I’d […]

nDash was founded on a simple premise: that great content starts with great content ideas. And without enough quality ideas on the table, even the most ambitious marketing departments will see their content operation grind to a standstill. This notion is well-understood by companies that have signed up to nDash, as they receive a steady […]

Cliches are one of the most hated phrases of language found in all types of writing, from the great American novel to the simplest marketing blog post. Editors, writers, and readers cringe at the sight of overused phrases. But even though writers shouldn’t use trite phrases to meet their word count or make up for […]

Please join me in welcoming Matt Solar to the nDash team! Matt Solar joined this fall as the VP of Marketing and will help us execute across marketing, sales, community, and more. Matt comes to us with over fifteen years of experience in marketing and operations with digital brands, including Applause, TripAdvisor, and Monster. He […]

Every great piece of content started as a great content idea. Ergo, the more ideas you have, the more likely you are to produce a steady stream of content. It’s not rocket science, but it is somewhat surprising that most marketing organizations haven’t placed a greater emphasis on content idea generation. Think of all the […]

‘Tis the season of year-end product updates here at nDash. Here’s a quick look at the latest features and enhancements to our content creation platform: Help Topics for Brands & Agencies Usability has been a top priority for us right from the get-go, and based on feedback from both brands and agencies; it looks like […]

Time flies when you’re launching a SaaS startup. Yeah, I’m pretty sure that’s how the saying goes. At this time last year, nDash made its official platform debut at HubSpot’s Inbound conference (we spent the previous years as an award-winning content agency). Now I’m usually not one for overt self-promotion, but if The Simpsons can celebrate […]

A sobering note to all marketing leaders: That content writer who you’ve been relying on for so long, who you’ve invested so much time into, who has perfectly captured the voice and tone you want for your brand…they’re going to leave you. Maybe not today, but eventually, because content creation isn’t a one-person job. For […]

Every great piece of content started as a great idea. And without a steady stream of great ideas, it’s literally impossible to publish great content on a consistent basis. This principle is well-established in the field of journalism, hence why so many publications solicit pitches from freelance writers. But what about brand journalism? Don’t companies […]

By nearly all accounts, the number of digital marketing agencies entering the market continues to grow by leaps and bounds. However, the percentage of agencies offering a full suite of services appears to be declining. Instead of performing tactical work (content, design, SEO, etc.), a large number of agencies are shifting towards a strategy-only model. […]