What is the Future of Content Marketing?
August 30, 2021
Consumers see content in various forms daily—from the time they log into their social media accounts to when they surf for answers to questions; brands target them with ads, blogs, memes, and more. Because of this proliferation of information, marketers must deliver value-driven content to attract, engage, and retain members of their target audience. Remember, […]
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Hire a Supply Chain Writer: Meet 5 Experts
August 27, 2021
Are you targeting an audience of manufacturers, suppliers, or contractors about logistics and supply chain issues? Then, you might need a supply chain writer. Finding writers with expertise in logistics networks who can speak to a variety of audiences can be difficult. We pulled together a list of the best writers that understand this space, […]
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SaaS vs Software-enabled Service
August 18, 2021
First coined in 2005 as a new business model, SaaS continues evolving into a widely accepted delivery method for software solutions. In this guide, we’re discussing SaaS vs Software-enabled Service, their differences, and the benefits of these services and solutions. SaaS vs Software-Enabled Service: The Difference While these two acronyms look similar because they both […]
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What’s Next for Content Marketing?
August 18, 2021
The challenges, disruptions, and abrupt changes we all saw starting in 2020 show us that no one can “fully” predict what’s going to happen next. One thing we can’t deny, though, is that content marketing is here to stay, and there’s no such thing as “normal” anymore. Analysts predict that, between 2021 and 2025, we […]
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Are Marketers Running Out of Ideas?
August 5, 2021
More often than not, marketers might start running out of ideas – even when they have a solid content marketing strategy in place. You’ve crossed all your t’s, dotted all your i’s, and conducted keyword research. So, why are you feeling burned out from turning this research and strategy into production? How does this happen? […]
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2021 State of the Top 25 Content Marketing Events
July 30, 2021
With more and more businesses and events opening up, now is the time to create your agendas for content marketing events. In this guide, we’re showcasing a mix of hybrid, in-person, and virtual content marketing events for the remainder of 2021 and part of 2022. Even though the pandemic has changed how we work, that […]
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How to Vet a Freelance Writer
July 21, 2021
Thinking about hiring freelance writers is intimidating for some, but that doesn’t have to be the case. If your company is serious about content marketing, then you’ve likely looked at how hiring a freelance writer can supercharge those efforts. During 2020, freelance work contributed $1.2 trillion to the U.S. economy. Companies need to have a […]
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Achievable Content Promotion Tips: Get it Seen
June 23, 2021
Learning about content promotion is one of the most critical marketing strategies for your brand. We learn from the Content Marketing Institute’s 11th Annual B2B Content Marketing report that 73% of marketers use content marketing to nurture subscribers, audiences, and leads. That report also indicates that 64% of the most successful content marketers use content […]
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How to Build a Content Strategy
June 2, 2021
With so many content types publishing on the internet daily, it can get confusing regarding which ones you should focus on and when. There are blogs, eBooks, podcasts, social media posts, and more – each with different goals. Your content strategy helps make sense of the content you want to publish and establishes a framework […]
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5 Common SEO Mistakes and How to Avoid Them
June 1, 2021
This post, 5 Common SEO Mistakes and How to Avoid Them, was written by nDash community member Jenn Landers. Long gone are the days SEO content creators can cram a bunch of keywords into a blog post and have it instantly ranked high. Have you ever had a piece of content fall from your usual […]
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