Category: For Marketers

Finding The Highest Quality Freelance Writers If you want to find freelance writers, it can be easy to get lost—especially if you don’t know where to look for the talent you need. A few searches can narrow it down. But sometimes, the sheer number of results can be overwhelming. Instead, try this curated list of […]

How large organizations can streamline production and billing while scaling content volume. Step Up Your Team’s Content Management A content manager’s responsibilities include working closely with content marketers, freelancers, subject matter experts, and leadership teams. The goal is to implement and improve content strategies and plan editorial calendars. That goes beyond simply brainstorming blog topics […]

Content Marketing Helps Weather This Storm After carefully navigating the tumultuous waves of the pandemic, small businesses are now facing the biggest wave of all, a recession. While many strategies can help you stay afloat, content marketing is uniquely qualified to weather this storm. So, before you start rationing your resources, read on to learn […]

nDash talks to Jessie Coan about normalizing the freelance interim CMO Jessie Coan, VP of Corporate Marketing, explains, “Having an outside consultant come in and work as your interim CMO if part of your goals is to revamp the marketing OARS (Objective, Audience, Results), it’s less of an emotional decision. Because these individuals are there […]

Do you know your LinkedIn audience? Good content marketing should be valuable to your audience. When you create a LinkedIn page, the real motivation is to build an audience and get them to learn about your product or service. Your page can be full of content, but it cannot achieve its goal of building an […]

Much like a carefully choreographed dance, a marketing strategy requires vision, dedication, and careful execution to be successful. So, we’re sharing our top nine content marketing trends to give you the footwork you need to attract prospects, increase conversions, and keep your audience coming back for more. Nobody Puts Blogging in the Corner This past […]

A strong online presence is necessary for any business looking to succeed. Some may think an eye-catching design with compelling content is enough for growth. But this isn’t the case. The fact is, without proper SEO (search engine optimization) strategies, your online efforts will fall short of their goals. This underscores the need for an […]

In August 2022, Google announced the “helpful content update.” The purpose was to help ensure that Google search engine users see more “original, helpful content written by people, for people.” What does that mean for SEO strategies? “By people” means written by humans, as opposed to by AI robots, whose writing, at least so far, […]

Many industries suffer from a global labor shortage, and the automotive industry is no different. A perfect storm of events has put pressure on the industry, further expanding the growing technology skills gap. According to Korn Ferry, there will be an estimated shortage of 85 million workers around the globe by 2030 across all industries. […]

On August 22nd, Google announced its release of the helpful content update. This update signifies a fundamental shift in the world of content marketing. This guide takes an in-depth look at Google’s Helpful Content Update and what it truly means for content marketers and freelance writers.  The user experience matters. Over 86% of consumers will […]