Category: For Marketers

With user behaviors changing so rapidly over the past two years and the need for companies to figure out to pivot and adapt, the content marketing landscape has never looked so different. We live in a digital-first society whereby audiences engage with more content than ever before, making a final buying decision. Consider the 2021 […]

Trends are changing rapidly in the digital space. Identifying technologies B2B marketers should use for managing their content marketing is challenging. No one can know “for sure” how customer behaviors OR technologies could change. For example, Gartner’s research states that 44% of millennials prefer not to work with sales reps in the B2B space. In […]

Content marketing aims to attract your target audience and retain them. You can achieve that by creating and curating content that provides them with value. That value could be solutions to their pain points, answers to their questions, providing comparisons, and more. Content marketing helps make your brand “findable” in a sea of information. You […]

While only 29.5% of marketers use stock images regularly in their strategies, 48.2% of all marketing content contains visuals. Those same statistics reveal that 52% of content marketers feel visual content is essential to their content strategy. What does that mean for your brand and its content strategy? Let’s check that out – this guide dives […]

As a business leader, you must distinguish your brand to thrive in a competitive market. Investing in video marketing is an excellent place to start. It helps you build brand awareness and connect with customers. What is Video Marketing? Video marketing involves adding videos to your marketing content campaigns to promote your brand’s products or […]

Do you have an archive filled with years of old blog content? Have you wondered if it’s better to delete it or leave it as it is? The answer is actually – neither. What if I told you that it’s possible to increase traffic to your site using your existing content? What does this mean? […]

This post is brought to you by Jenni Johnson, an nDash community member and creative content writer. To learn more about Jenni and to hire her for your brand, visit her profile on nDash.  TikTok is the future.  There, I said it. The world as we know it is changing in terms of media consumption, […]

Because this platform is an excellent resource for real-time events, news, and other updates, having the best Twitter tools for your business is critical. With nearly 400 million users, most people either know about or actively use Twitter. Initially launched on March 21, 2006, with Jack Dorsey sending his first tweet, this San Francisco-based social networking platform […]

nDash is home to thousands of subject matter experts, and our number grows every day. In every Wednesday Writer Roundup, you’ll meet professional freelance writers across dozens of verticals. Wednesday Writer Roundup: SaaS, finance, cryptocurrency, real estate, lifestyle, and fitness experts! Jonathan Pressman: Finance & Fitness Content Writer Great writing is like great food; it […]

You already know social media should be part of your content marketing strategy. But, do you know which social media analytics tools to use to enhance those efforts? It isn’t easy to track what’s working, what isn’t, and how to best focus budgets without data. Social media analytics tools allow you to compile data to […]