Category: For Marketers

Small and medium-sized businesses (SMBs) face unique challenges, from limited resources to navigating an increasingly complex digital environment. Yet, these challenges also present opportunities to innovate and connect with customers in meaningful ways. By understanding the current state of SMB marketing and implementing strategic approaches, brands can overcome obstacles and drive significant growth. This content […]

Like it or not, AI is everywhere. But with widespread consumer skepticism, marketing AI-driven products must balance innovation and trust—a tightrope many are struggling to walk. Consumer Distrust in AI-Driven Products From toothbrushes to saltshakers, it seems like no product is too basic to escape the recent AI craze. With 63% of businesses planning to […]

There’s nothing quite like the thrill of winning an award. But these days, awards provide much more than an ego boost. The most valuable content marketing awards can also enhance your brand’s credibility and improve search engine rankings. They can even boost team morale! That said, not all awards carry the same weight. So today, […]

There’s a ton of AI content floating around the internet. It’s creating a problem for content marketing managers across the board. The biggest challenge? Creating engaging content that captures their audience’s attention. This challenge often necessitates a delicate balance between generating interest and maintaining factual integrity. However, as the pressure to stand out increases, so […]

LinkedIn job posts can include genuine opportunities and fake listings. Resume Builder surveyed 1,641 hiring managers earlier this year. Of them, 40% indicated they posted a fake job listing within the past year. What’s even more troubling is that their findings state that seven out of ten hiring managers believe it’s morally acceptable to post fake […]

With the rise of AI, particularly ChatGPT, many are questioning whether it poses a greater threat to search engines or content creation. AI in Search Engines and Content Creation AI’s integration into search engines and content creation tools has significantly reshaped these fields. By examining how AI enhances search accuracy and boosts content productivity, we […]

From Fall 2022 to Spring 2024, AI has rapidly transformed various sectors. This blog highlights key AI trends in adoption, usage, and attitudes, offering valuable insights for content marketing managers. The data outlined in this post is gleaned from reports by McKinsey & Company and Wynter: The state of AI in 2022—and a half decade […]

Did you know websites with a little extra code (schema markup) can jump four spots higher in search results on average? Leveraging AI-friendly schema can give you a significant edge in digital marketing. This guide explores how to use schema, with nDash.com as a practical example, to boost your website’s performance. Understanding AI-Friendly Schema Markup […]

The rise of AI is shaking up content marketing, forcing a rethink of traditional strategies. This blog looks at the key trends AI is driving, exploring its impact on SEO, content quality, and audience engagement. We’ll also analyze how to leverage AI to enhance content marketing strategies. While AI brings its own set of advantages, […]

It’s no mystery that businesses are increasingly reliant on high-quality content to engage their audience, drive traffic, and build brand authority. This has led to a rise in demand for skilled freelance copywriters who can deliver compelling content. When it comes to sourcing these professionals, LinkedIn and nDash are two popular platforms that come to […]