The Power of Tone of Voice in B2B Content Marketing: How To Find the Perfect Voice for Your Brand
April 4, 2023
As a content marketer, you understand the critical role of producing compelling and impactful content to draw and retain customers. However, the tone of voice influences your audience’s response. In B2B content marketing, selecting the appropriate tone of voice is crucial. It helps establish trust, expertise, and authority with your business clients. Carefully choosing your […]
Kara Hartnett: Freelance Writer Spotlight
March 30, 2023
nDash’s Managing Editor, Jenn Greenleaf, talks to Kara Hartnett about her background in tech writing, content marketing, and more! Background: The Highlights With over a decade of experience as a freelance writer, Kara knows how to help businesses stay competitive and connect with the target audience. Skilled in writing for just about any industry, Kara’s expertise is […]
What Freelance and Agency Copywriters Need to Know About AI and Copyrights
March 28, 2023
As artificial intelligence (AI) technology advances, freelance and agency copywriters must be aware of its potential impact on copyrights. AI can generate written content quickly and efficiently, which may lead to copyright infringement if not adequately attributed. A Brief Explanation of AI and Copyrights Discussions of AI are all over the internet. You can find […]
Dawn Colclasure: Freelance Writer Spotlight
March 23, 2023
nDash’s Managing Editor, Jenn Greenleaf, talks to Dawn Colclasure about her background as a full-time freelance writer and much more! Background: The Highlights I connected with Dawn on a freelance writing forum almost two decades ago. I’ve always been inspired by her work and ability to continue pushing forward despite her daily challenges. In addition […]
Creating your space in the marketplace economy: What you need, when you need it
March 22, 2023
What is a marketplace economy? This guide uncovers what factors gave way to this, how to build one that works and other key takeaways. Disruptions force changes to sales models and give way to the marketplace economy Not too many years ago, sales cycles could last weeks, months, or even years, especially in industries like […]
Kali Armstrong: Freelance Writer Spotlight
March 16, 2023
nDash’s Managing Editor, Jenn Greenleaf, talks to Kali Armstrong about her transition from marketing and communications to becoming a full-time freelance writer and much more! Background: The Highlights Born and raised in Calgary, Kali Armstrong is a freelance writer who believes “that absolutely everyone has a story that deserves to be told!” Her services include: Content writing: Whether you […]
Prospecting For Freelance Writers – Profitable or Painful?
March 14, 2023
Freelance Writers: How Much Time Do You Spend Prospecting? What if we added up all your hours prospecting as freelance writers? Just the thought of that is scary, am I right? The constant pitching mindset can be exhausting if you’re anything like me. From cold emails, job boards, calls for pitches, social media, and more, […]
George Kuhn Takes Us Inside the Mind of a Marketer
March 9, 2023
We’re back with another marketer interview as part of our Dumb Questions for Brilliant Marketers series. This time, nDash’s Managing Editor, Jenn Greenleaf, talks to Drive Research’s owner and president, George Kuhn, about all things marketing. Jenn: Thank you for taking the time to meet with me today! Could you give our readers some background […]
In-Person Events Are Back: Why Content Marketers Should Take Notice
March 7, 2023
After a long few long years, in-person events are finally making a comeback. This opens up many new opportunities for content marketers to provide unique customer experiences and reach new audiences. In-Person Events: The Power of Face-to-Face Why Marketers Should Take Notice In-person events were right at the top of the list of content types […]
Elizabeth Breckenridge: Freelance Writer Spotlight
March 2, 2023
nDash’s Managing Editor, Jenn Greenleaf, talks to Elizabeth Breckenridge about her experience launching and growing her career as a freelance writer. Background: The Highlights Originally from San Jose, as of 2021, Elizabeth now calls Seattle home. She specializes in blog content and pillar posts for tech and SaaS companies. Most notably, as outlined in her LinkedIn profile, […]